Shoppers love a good deal, and one easy way to offer a terrific deal to your current and potential customers is through online coupon offers. You can use coupons to reward loyal customers, attract new buyers, launch new products, and move overstock inventory.
There is a fatal mistake many Facebook advertisers and marketing professionals are not savvy to while launching their first few campaigns.
It’s called “Set it and Forget it,” previously covered in our 3 step process to create eye-catching Facebook ads for contests.
“Set it and Forget it” means that an ad campaign (Facebook, Adwords, etc.) is launched and never monitored (“forgotten about”) until the end of the campaign.Read More »How to Monitor Facebook Campaigns for Improved Performance