User-generated content is any type of content -- including images, text, videos, reviews, and social media posts -- created by real people rather than brands. And it is incredibly powerful...
Category: How To’s
How To's, Tips
How to Create a Gift Personality Quiz to Increase Holiday Sales
The gift-giving struggle is real. But you already knew that if you’ve ever spent hours scouring Amazon in a desperate attempt to overnight a present. In fact, the pressure of...
Examples, How To's
What Happens After Your Giveaway? A Guide to Your Post-Campaign Analysis
Your contest is over. So now what happens? Can you keep your new followers after a giveaway ends? Or get even better results with your next sweepstakes? The steps you...
How To's
How to Build a Sales & Promo Strategy for The 2020 Holidays
2020 has been a roller coaster. Part of me is still convinced March was last week, while another part is convinced it was last year. If you are stuck in...
How To's, Tips
9 Bold Moves to Revitalize & Rebuild Your B2B Brand Online
Can you keep your brand relevant during a significant upheaval? From customer service to sales, communication is key to generating leads and retaining clients. However, marketing is no longer relegated...
Examples, How To's, Ideas, Tips
16 Best Holiday Marketing Strategies for 2020 – Online Only
Tis’ the season to get your marketing campaigns ready for online holiday shopping. Given the ongoing pandemic, you might have concerns about competing online. With more brick-and-mortar stores closed and...