5 Frightfully Fun Halloween Marketing Ideas Based on Consumer Trendsby Jessica Elliott Are you gearing up for a spooktacular Halloween? More importantly, are your customers? Typically about 70% of Americans celebrate Halloween, but “planned participation fell to… Read More »5 Frightfully Fun Halloween Marketing Ideas Based on Consumer Trends
8 Spring Photo Contest Ideas to Build a Brand Communityby Danielle Antosz Brands spend a lot of time telling prospective customers what they offer and why they should buy. That’s what marketing is, right? The problem is… Read More »8 Spring Photo Contest Ideas to Build a Brand Community
How to Harness the Power of User-Generated Contentby Danielle Antosz User-generated content is any type of content — including images, text, videos, reviews, and social media posts — created by real people rather than brands.… Read More »How to Harness the Power of User-Generated Content
6 Marketing Ideas to Help Plan Your Upcoming Spring 2019 Contestsby Shanna Fujii Every new year comes with the sprightly glow of possibility and a checklist of minty-fresh goals. Whether you’re two-thirds of the way through your month-long… Read More »6 Marketing Ideas to Help Plan Your Upcoming Spring 2019 Contests
Ideas for a Successful Back-to-School Marketing Campaignby Danielle Antosz When the weekends are filled with beach trips and outdoor parties, it’s hard to look forward to the cooler weather just weeks away. But, if… Read More »Ideas for a Successful Back-to-School Marketing Campaign
8 Social Media Contest and Promotion Ideas Tailored For B2B Businessby Nina Tomaro Social media contests and promotions, especially on platforms like Facebook and Instagram, seem from the surface exclusively lucrative for B2C businesses. However, the Harvard Business… Read More »8 Social Media Contest and Promotion Ideas Tailored For B2B Business