Jennifer Mitchell

how to plan online contests and sweepstakes for 2018

Ignore Tired Holiday Marketing Campaigns & Plan For 2018 Instead

You know it well: now is the time of year where blogs and publishers will start rolling out the same tired advice and techniques that have been in holiday marketing articles for years. The holiday season is huge for most retailers, but creating a plan a month or so before doesn’t set you up for success. Instead of scrambling to create a clever holiday marketing campaign, your energy may be more effective if it went into being better prepared for 2018.

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