6 Ways to Gather and Handle Customer Reviews for Digital Marketing CampaignsOnline reviews are gold to customers and businesses: according to a BrightEdge survey, 85% of customers trust an online review as much as a personal recommendation… Read More »6 Ways to Gather and Handle Customer Reviews for Digital Marketing Campaigns
Creating a Contest That Boosts Engagement and Lifts SEOSocial media companies are cracking down on bots, fake followers, and phony traffic. It’s become harder to get broad distribution on social media without paying… Read More »Creating a Contest That Boosts Engagement and Lifts SEO
Brand Marketing to Minds & Hearts with the Science of Emotion
Insights into a person’s emotional response are more valuable than the verbal response they may give. That visceral reaction clues us into what someone is thinking and feeling, rather than what they’re saying.
Using insights gained from the field of neuroscience, marketers can better understand both behavior and motivation. In turn, this can help identify the prompts leading to engagement and conversions.Read More »Brand Marketing to Minds & Hearts with the Science of Emotion
5 Ways Small Business Marketing Can Succeed on Black FridayCompeting with Big Box stores and large retailers is a daunting task for a local small business. At no time does it seem harder than… Read More »5 Ways Small Business Marketing Can Succeed on Black Friday
How and Where to Add Links to Your Campaign
Links are important. If you host a contest or publish an ad, you must include links so potential customers can find your website, e-commerce site, or app and enjoy your products or services. And that’s why it’s also important to know where and how to add links to your Woobox campaigns.Read More »How and Where to Add Links to Your Campaign