Insights into a person’s emotional response are more valuable than the verbal response they may give. That visceral reaction clues us into what someone is thinking and feeling, rather than what they’re saying.
Using insights gained from the field of neuroscience, marketers can better understand both behavior and motivation. In turn, this can help identify the prompts leading to engagement and conversions.Read More »Brand Marketing to Minds & Hearts with the Science of Emotion
Competing with Big Box stores and large retailers is a daunting task for a local small business. At no time does it seem harder than the weekend after Thanksgiving. Shoppers are bombarded by the big guys with “Door Busters” and many significant discounts for Black Friday. In fact, it’s become a tradition for some families.Read More »5 Ways Small Businesses Can Compete with the Big Guys on Black Friday
Links are important. If you host a contest or publish an ad, you must include links so potential customers can find your website, e-commerce site, or app and enjoy your products or services. And that’s why it’s also important to know where and how to add links to your Woobox campaigns.Read More »How and Where to Add Links to Your Campaign