Facebook Ad Optimization Tips for Giveaways & ContestsContests are a powerful strategy to raise brand awareness, drive user-generated content, and increase sales. But, without a well-defined contest promotion plan, your contest might not… Read More »Facebook Ad Optimization Tips for Giveaways & Contests
Pin like a Pro: A Guide to Engaging Pinterest GraphicsIf you’re new to Pinterest you should consider starting here for an in-depth guide to setting up a powerful Pinterest business account and the steps to prioritizing… Read More »Pin like a Pro: A Guide to Engaging Pinterest Graphics
How to Monitor Facebook Campaigns for Improved Performance
There is a fatal mistake many Facebook advertisers and marketing professionals are not savvy to while launching their first few campaigns.
It’s called “Set it and Forget it,” previously covered in our 3 step process to create eye-catching Facebook ads for contests.
“Set it and Forget it” means that an ad campaign (Facebook, Adwords, etc.) is launched and never monitored (“forgotten about”) until the end of the campaign.Read More »How to Monitor Facebook Campaigns for Improved Performance