Tag: brand awareness

Facebook, How To's, Tips

5 Pivotal Strategies for Advertising on Instagram Versus Facebook

Since September 2015, marketers have had the ability to use Instagram to tell visual stories related to their business through Facebook's advertising platform. Since then, Instagram's monthly active user rate has hit the 800...

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Managing and Monitoring Facebook Advertising Campaigns
Do's and Do Not's, Examples, Facebook, How To's, Tips

How to Monitor Facebook Campaigns for Improved Performance

There is a fatal mistake many Facebook advertisers and marketing professionals are not savvy to while launching their first few campaigns.

It’s called “Set it and Forget it,” previously covered in our 3 step process to create eye-catching Facebook ads for contests.

“Set it and Forget it” means that an ad campaign (Facebook, Adwords, etc.) is launched and never monitored (“forgotten about”) until the end of the campaign.Keep Reading

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