brand awareness
How to Work With Influencers on YouTube Product Reviews and Giveaways
In my first post on this series, I discussed the benefits and best practices of YouTube product reviews and giveaways for influencers. This post will cover the… Read More »How to Work With Influencers on YouTube Product Reviews and Giveaways5 Pivotal Strategies for Advertising on Instagram Versus Facebook
Since September 2015, marketers have had the ability to use Instagram to tell visual stories related to their business through Facebook’s advertising platform. Since then, Instagram’s monthly active… Read More »5 Pivotal Strategies for Advertising on Instagram Versus FacebookHow to Monitor Facebook Campaigns for Improved Performance
There is a fatal mistake many Facebook advertisers and marketing professionals are not savvy to while launching their first few campaigns.
It’s called “Set it and Forget it,” previously covered in our 3 step process to create eye-catching Facebook ads for contests.
“Set it and Forget it” means that an ad campaign (Facebook, Adwords, etc.) is launched and never monitored (“forgotten about”) until the end of the campaign.Read More »How to Monitor Facebook Campaigns for Improved Performance