marketing strategy
How to Add Contests & Giveaways to Any Marketing Strategy
A successful marketing strategy is one that uses many facets and platforms that are available to them, both online and offline. Holding online sweepstakes or… Read More »How to Add Contests & Giveaways to Any Marketing Strategy2018 Holiday Marketing Guide: How to Prepare & Promote
Most businesses spend each new year’s beginning developing a plan for the coming months. This program serves as a high-level guide to help you reach significant milestones for your business. Without it, goals are worth nothing more than the digital screens on which they’re displayed.Read More »2018 Holiday Marketing Guide: How to Prepare & Promote
5 Ways to Boost Your Paid Marketing in 2018
Paid advertising plays an integral role in every inbound marketing strategy as a way to attract the 71 percent of consumers who start their search… Read More »5 Ways to Boost Your Paid Marketing in 2018How to Create an Electrifying Black Friday Sweepstakes
Black Friday is almost here, but you can still plan and launch effective sweepstakes as part of your holiday promotions. Retail brands can use this… Read More »How to Create an Electrifying Black Friday SweepstakesHow to Develop Great Contest Personas
Creating a persona can help you better understand customers. You’ll know who you’re targeting with your promotions and can design exciting contests that appeal to the right audiences.
Developing a profile of your typical promotion participant will take a little research and digging, but it’s worth it.
Read More »How to Develop Great Contest Personas