Woobox Blog – Page 48 – What's happening at Woobox?

The Fear of Missing Out In the Digital Age: Harnessing the Power of FOMO Through Online Contests

by Kelsey Jones

There are so many aspects of psychology to explore in marketing, but FOMO (fear of missing out) has to be one of the most powerful.… Read More »

How to Monitor Facebook Campaigns for Improved Performance

by Nina Tomaro

There is a fatal mistake many Facebook advertisers and marketing professionals are not savvy to while launching their first few campaigns.

It’s called “Set it and Forget it,” previously covered in our 3 step process to create eye-catching Facebook ads for contests.

“Set it and Forget it” means that an ad campaign (Facebook, Adwords, etc.) is launched and never monitored (“forgotten about”) until the end of the campaign.Read More »How to Monitor Facebook Campaigns for Improved Performance

Why the Free T-Shirt?

by Benjamin Beck

Why do sports fans scramble over free T-shirts thrown at sporting events? How can a business give away free pens and increase their bottom line?… Read More »

A Step-by-Step Walkthrough of How to Use Facebook Audience Insights

How to Use Facebook Audience Insights for Market Research

by Nina Tomaro

Would it be valuable for you to learn more about your target customers interests, past purchasing behaviors, and demographics? Would you be interested if we also told you there was a tool that does this and more for free?

See How Custom Landing Pages & Form Fields Are a Part of Every Woobox Campaign

by Paul Dughi

Whether it’s a contest, coupon, giveaway, or other Woobox campaign, each promotional or marketing campaign has its own landing page.

Instead of driving people to generic websites or creating a separate page, this gives visitors a custom experience that increases engagement and gets results.

A Walkthrough on the Neuroscience of Content Management

Overcoming Marketing Fatigue: How Neuroscience Can Help You Build Contests That Get Results

by Danielle Antosz

The history of marketing can be traced back as far as the 1450s when the first movable type allowed people to print marketing materials like labels and brochures.

Other historians set the birth of marketing in 1902 when Edward David Jones taught the very first marketing course at the University of Michigan.Read More »Overcoming Marketing Fatigue: How Neuroscience Can Help You Build Contests That Get Results