How to Measure ROI with Woobox (Free Download)

If you’re a marketer, chances are good you’re constantly having to justify your department’s expenditures. And if you’re like most marketers I’ve met, you probably aren’t fond of sifting through data to find those numbers that just might convince your boss not to cut your budget.
But let’s be …

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How much does the Like-Gate ban really affect your campaigns? Here are the numbers.

The era of required Like Gates has now ended. How effective is your new option? We’ve sifted through that data so you know what to expect now that policy prohibits requiring Likes for promotions.

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Facebook vs. The Real World [INFOGRAPHIC]

With recently published stats touting 1.15 billion users, 50 million pages, 240 billion uploaded photos, and 4.5 billion average daily likes, it feels like Facebook is a whole world all its own. A world where we all have hundreds of friends and the place where we spend the …

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7 Benefits of App Authorization for Sweepstakes

One of the most frequently asked questions we receive from page admins is whether or not to require app authorization for Facebook sweepstakes. A lot of page admins fear that it will significantly reduce their entry rate, but a recent report released by Woobox shows that, on average, 80% of sweepstakes entrants …

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FormGate: Custom HTML Forms for your Facebook Page Tabs

Earlier this year, we introduced a feature called FriendGate for Custom Tabs, and this week we’re happy to announce another gating option: FormGate.  This new feature allows you to require visitors to complete an input form before accessing your tab content.  It can be used with or without turning …

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