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What is Your Fan Value Proposition?

September 26, 2013

The past few weeks have been an exciting time here at Woobox – full of new product launches and new opportunities to help page admins engage their fans. And we encourage page admins to experiment with the new options available to them.
Today, however, we are going to ask you all to stop what you’re doing, put down the mouse and put on your thinking cap. Sure, the new promotional opportunities are exciting, but before you launch your next promotion, install a new page tab or even post a page update, you must first discover – TRULY discover – what value you are providing to you fans. The stronger your understanding of your fan value proposition, the easier it will be …

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When Good HTML Fangates Go Bad

September 11, 2013

Was your HTML Fangate working perfectly fine yesterday and suddenly wonky today? We’ve been getting a handful of inquiries about HTML Fangates as of late… Tabs that work perfectly well one day are suddenly riddled with problems – from display inconsistencies between browsers to content simply disappearing altogether. The vast majority of those types of problems can be attributed to one thing: your security protocol!

What’s a security protocol, you ask? Look up at your browser and take a gander at the URL displayed. It will either start with an HTTP or an HTTPS. If the content you are pasting in your Facebook HTML Fangate or page tab is HTTP, then you have security protocol issues and you will, in fact, …

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Create Compelling Content with Facebook Tabs

July 3, 2013

Fess up: you’re not using Facebook Tabs to their full potential. That’s okay, we understand. Maybe you thought they went the way of the dinosaur when Facebook shifted to the Timeline configuration for pages. Or maybe you’re just not sure how to use them outside of running a promotion. We see huge potential in Facebook Tabs as a way to add value to your page and engage your fans. But like any other piece of content, it needs to be fresh, relevant and properly promoted. We’ve seen a whole host of creative ways to utilize tabs and we’d like to inspire you to follow suit. Below are examples of how we’ve seen our customers utilize tabs to create content for their …

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Announcing Passbook Support for the Woobox Coupons App

September 19, 2012

iOS 6 is here, and you can now create Passbook coupons using Woobox! You can use Passbook passes with all of the great features already built into our Coupons app such as requiring that users Like your Facebook Page to get a coupon, limiting coupons to one per Facebook user, and much more.
The new Passbook capability gives users accessing your promotion on their iPhone the option to store a pass for the voucher on their phone in Apple’s Passbook app. The created pass contains a QR code that is unique to each voucher (just like standard Woobox Coupons), which can be scanned with any QR code reading app for instant validation and redemption. For a low tech solution, you can also …

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Introducing the Instant Win App for Facebook & Twitter!

July 17, 2012

There’s a great new offer type available now for Woobox users! The Instant Win app allows you to run a promotion where participants enter to win a prize, and find out immediately if they’ve won.
You set the odds of winning, retry interval, the total number of winners, and (of course) the prize. As with the other Woobox apps, you can create a campaign for Facebook and/or Twitter, meaning you can choose to limit your Instant Win offer to fans and followers, and limit wins or attempts to one per user. All participant information is available to you at all times as two downloadable spreadsheets (CSV file format) separated into Winners and Non-Winners, which contain all the information collected for …

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