6 Tips for Adding LinkedIn to Your Giveaway Marketing Mix [+ Examples]by Jessica Elliott Does your giveaway marketing mix include LinkedIn? Although LinkedIn features 630+ million users, only an estimated 1% post content weekly. This gap indicates an opportunity for brands… Read More »6 Tips for Adding LinkedIn to Your Giveaway Marketing Mix [+ Examples]
5 Email Marketing Goals to Lift Your e-Commerce Leads After Holidays Endby Jessica Elliott Will your eCommerce email marketing efforts pay off in 2020? Over the next few weeks, email open rates will peak then dramatically decrease. While it’s… Read More »5 Email Marketing Goals to Lift Your e-Commerce Leads After Holidays End
How to Improve Facebook Marketing Campaigns (+ 5 Mistakes to Avoid)by Jessica Elliott Did your Facebook marketing campaigns generate buzz around your brand in 2019? Perhaps you celebrated a few wins but struggled with organic reach and engagement.… Read More »How to Improve Facebook Marketing Campaigns (+ 5 Mistakes to Avoid)
9 Fun Marketing Ideas & Examples for Black Friday Giveawaysby Kathleen Allardyce Black Friday has been around since the 1960s. Black refers to retailers moving from the red to the black in terms of profit. Back then,… Read More »9 Fun Marketing Ideas & Examples for Black Friday Giveaways
5 IGTV Marketing Strategies for Audience Growth & Engagementby Annaliese Henwood Have you struggled to adopt Instagram’s new video platform, IGTV? What are you doing to build an engaging audience? Has anything worked so far? According… Read More »5 IGTV Marketing Strategies for Audience Growth & Engagement
5 Tips to Boost Your Email Opt-In Ratesby Yaakov Karda “Thanks, I’m just browsing.” This phrase has been uttered by many in-store shoppers. The same thing happens on your website: a Marketo study estimates that… Read More »5 Tips to Boost Your Email Opt-In Rates