Contests and sweepstakes on social media are excellent ways to increase online engagement, grow email lists, and reach more people, often with just the costs of monitoring the contest and prizes.Keep Reading
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Four years after launching its YouTube campaign video titled “Our Blades Are ‘Fricking’ Great,” Dollar Shave Club was acquired by Unilever for $1 billion.
Within the first 48 hours of its upload in March 2012, around 12,000 people signed up for Dollar Shave Club’s service. By the summer of 2013, that number was up to 330,000.