If email marketing is part of your overall marketing strategy, then you are going to love our new MailChimp integration! From automatic list building and custom list creation, to ad targeting and remarketing, we’ve got 5 reasons why you will want to integrate MailChimp into your next contest or promotion. And if you haven’t used Mailchimp, consider these 5 reasons why you should!
Grow your subscriber list automatically. When you launch a contest or promotion through Woobox, simply select the Mailchimp list you want to add entrant’s emails to and voila! Every new entry will automatically be added to your designated Mailchimp list! Create highly targeted social marketing ad campaigns. Not only can you build your Mailchimp list with Woobox, you can also use your existing list to create highly targeted Facebook ad campaigns! Click on the new Ads Manager from your dashboard and upload your email list. The platform will match those emails with Facebook accounts and create a list that you can use for custom ad targeting! Create custom lists in Mailchimp to identify the source of each list. Its easy to keep track of the source of your emails! Simply create lists in Mailchimp and name them for your promotion, then select that list as the target list when you set up your promotion in Woobox. Remarket a specific product or service that was offered in the promotion. Use each new custom list to remarket a specific product or service that was offered in a promotion and give fans a second chance to win or offer a discount on the product or service they previously entered to win. Promote new contests to past participants. Past participants make great evangelists! Target an email at past participants to let them know about new contests and promotions, and encourage them to share your contest with their friends on social media. You can incentive via email in ways that your aren’t allowed to on Facebook.