Sometimes it can be difficult to determine what kind of promotion will work best to attain your company’s goals while avoiding “serial-sweepstakers” who are just looking to win a great prize. After all, if none of your offer’s entrants become fans or customers, you’ve wasted your time and resources. Hopefully this blog gives you some ideas for designing a successful campaign without giving away the farm.
Since its launch, Facebook Live videos have proved to be the most engaging tool on the network. Fans love being able to interact with their favorite brands and personalities in a video-chat style environment … Wouldn’t it be great if you could randomly pick winners from the fans interacting with your broadcast and announce the winners right then, in real-time? Oh wait, you totally can!