Tag: conversion optimization

Do's and Do Not's, Examples, Facebook, How To's, YouTube

How to Create Video Ads That Convert on Facebook and YouTube

If you aren’t using video in your advertising campaigns, it’s time to start. We're going to dive into how to create videos that both engage and convert in this article...

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Managing and Monitoring Facebook Advertising Campaigns
Do's and Do Not's, Examples, Facebook, How To's, Tips

How to Monitor Facebook Campaigns for Improved Performance

There is a fatal mistake many Facebook advertisers and marketing professionals are not savvy to while launching their first few campaigns.

It’s called “Set it and Forget it,” previously covered in our 3 step process to create eye-catching Facebook ads for contests.

“Set it and Forget it” means that an ad campaign (Facebook, Adwords, etc.) is launched and never monitored (“forgotten about”) until the end of the campaign.Keep Reading

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