conversion optimization

There is a fatal mistake many Facebook advertisers and marketing professionals are not savvy to while launching their first few campaigns.

It’s called “Set it and Forget it,” previously covered in our 3 step process to create eye-catching Facebook ads for contests.

“Set it and Forget it” means that an ad campaign (Facebook, Adwords, etc.) is launched and never monitored (“forgotten about”) until the end of the campaign.Read More »How to Monitor Facebook Campaigns for Improved Performance