There is a fatal mistake many Facebook advertisers and marketing professionals are not savvy to while launching their first few campaigns.
It’s called “Set it and Forget it,” previously covered in our 3 step process to create eye-catching Facebook ads for contests.
“Set it and Forget it” means that an ad campaign (Facebook, Adwords, etc.) is launched and never monitored (“forgotten about”) until the end of the campaign.Read More »How to Monitor Facebook Campaigns for Improved Performance
You found it; the software for running campaigns to your heart’s desire. The best option for that Sweepstakes you’ve been dreaming of doing, or that Personality Quiz you’ve been working on, or that themed Video Contest you’ve had in mind. Woobox! (Woo!)
Links are important. If you host a contest or publish an ad, you must include links so potential customers can find your website, e-commerce site, or app and enjoy your products or services. And that’s why it’s also important to know where and how to add links to your Woobox campaigns.Read More »How and Where to Add Links to Your Campaign
Four years after launching its YouTube campaign video titled “Our Blades Are ‘Fricking’ Great,” Dollar Shave Club was acquired by Unilever for $1 billion.
Within the first 48 hours of its upload in March 2012, around 12,000 people signed up for Dollar Shave Club’s service. By the summer of 2013, that number was up to 330,000.