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fb contest ideas

How to Plan a Daring Social Media Strategy

  • by Peter Banerjea
  • September 20, 2017July 20, 2018

 

Four years after launching its YouTube campaign video titled “Our Blades Are ‘Fricking’ Great,” Dollar Shave Club was acquired by Unilever for $1 billion.

Within the first 48 hours of its upload in March 2012, around 12,000 people signed up for Dollar Shave Club’s service. By the summer of 2013, that number was up to 330,000.

Read More »How to Plan a Daring Social Media Strategy

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