3 Halloween Monster Guides to Social Media Contests

Gather round, gather round!
Meet 3 mystical, magical, and spoOOooOOooky monsters chock-full of All Hallow’s Eve wisdom that you can use on your next social media contest—or that you can customize to fit your own biz goals. Just don’t get too close—at least not without an extra clove of garlic.

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How to Plan a Daring Social Media Strategy

Four years after launching its YouTube campaign video titled “Our Blades Are ‘Fricking’ Great,” Dollar Shave Club was acquired by Unilever for $1 billion.
Within the first 48 hours of its upload in March 2012, around 12,000 people signed up for Dollar Shave Club’s service. By the summer of …

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