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How to Acquire New Customers on a Budget

Practical Ways to Reduce Customer Acquisition Costs

Attracting new customers can cost 5x more than keeping existing customers, as estimated by differing industry studies.

That number varies depending on which study and industry you examine, and yet, no matter how you slice it, acquiring new customers is dramatically more expensive than keeping ones you already have.

Thus, it’s a lot less expensive to get people that already like you and like your products to do business with you again.Read More »Practical Ways to Reduce Customer Acquisition Costs

Ways to Boost Customer Loyalty Brick and Mortar

5 Ways for Retailers to Boost Customer Loyalty This Fall

Fostering and encouraging customer loyalty is critical for every business because it drives repeat purchases and helps you turn customers into brand ambassadors. Boosting customer loyalty is never more critical than in the fall, as we go into the holiday season. Consumers are shopping no matter what—and you want to make sure they buy with you, not your competitors.Read More »5 Ways for Retailers to Boost Customer Loyalty This Fall