Sometimes it can be difficult to determine what kind of promotion will work best to attain your company’s goals while avoiding “serial-sweepstakers” who are just looking to win a great prize. After all, if none of your offer’s entrants become fans or customers, you’ve wasted your time and resources. Hopefully this blog gives you some ideas for designing a successful campaign without giving away the farm.
Any marketer can tell you that with 600 million active users, Instagram is absolutely worth the marketing effort. Second only to Facebook, it is one of the most used apps in the world…. One of their most recent updates over the last year was introducing stories and live videos, basically a mix of Snapchat and Facebook – all in one app. Businesses all over the world are taking advantage of such a useful tool, are you?