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Pick A Winner Via #Hashtag Entry for Twitter and Instagram!

March 26, 2014

If you’ve tried our free Pick A Winner app for Facebook, then you know how simple we have made the process of picking a winner from a Facebook post promotion. Did you know that you can also pick winners on Twitter and Instagram by using a specific hashtag? For example, if you tell your followers to tag posts with #InsertYourHashtagHere, our tool will randomly select a winner from all those public hashtag mentions, removing all the guesswork and any hints of favoritism from the equation!
Here’s how it works:
Step 1) Come up with a creative promotion with a unique hashtag specifically for Twitter or Instagram that provides a product or service that your fans desire. 

Remember, you have a limited number of …

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Why We Think The New Timeline Layout Is Good For Your Facebook Page Tabs!

March 10, 2014

Facebook is rolling out a new timeline design, and many Page Admins are voicing their concerns – page tabs, which are currently prominently featured with an image, will now be text links.  Those of us who have been doing this for a while will remember that’s how they were before the current design.
The new timeline layout features five page tab links, three of which are permanent and can’t be changed (Timeline, About, and More), the other two (currently shown as Photos and Videos in the example below) will be modifiable to any custom page tab you would like (Sweepstakes, Photo Contest, Twitter, Pinterest, etc), with the balance of your page tabs viewable under the “More” option:

Page Admins are concerned that their …

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Trigger Facebook Promoted Posts to Target Audiences Automatically!

February 24, 2014

Set a budget, establish parameters, and let Woobox do the rest!
Our new Ad Trigger system allows you to automatically promote your content to your fans and custom audiences for ultimate ease and increased engagement. Instead of manually promoting all of your posts to your fans, for example, you can set an Ad Trigger that will automatically promote your posts based on the budget, duration, content and audience that you define. You can easily check on the performance of each Trigger and modify or cancel the Triggers that are under-performing, fine-tune Triggers when parameters change, or increase the budgets on the Triggers that are performing above expectations. Remember, each post that is triggered leads to more eyes and more clicks on …

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Get Hyper-Targeted with Woobox Custom Audiences

February 19, 2014

The third installment of our Ad Tools for Facebook series is all about creating Custom Audiences to take your targeting to a whole new level.  Our Custom Audience tool allows page admins to manually build specific custom audiences based on information you have gathered, like emails, Facebook User IDs and phone numbers.  Below are two powerful examples of how you can use this data to craft highly targeted messages to your Custom Audiences.
Example #1: Remarket your product or service to fans who have participated in your offer or promotion

You’ve just run a successful promotion (contest, sweepstakes, et al.) with a prize package including some of your top selling items. It is pretty safe to assume that people entered your contest because …

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Target Promoted Posts to Web Visitors with Website Remarketing

February 18, 2014

As part of our on-going series introducing you to our new suite of ad tools, Woobox is proud to provide an effective way to reach a highly relevant audience on Facebook: your website visitors! A Website Custom Audience (WCA) allows you to create a Facebook Ad for your posts or offers that is targeted at Facebook users who have visited your website.
The concept is called Remarketing, and the idea behind it is that users who have visited your website have indicated that they are already interested in your product or services, and they are more likely to buy from you in the future if they see an offer from you on Facebook. Makes sense, right? At the very least, they are interested in what you have to say …

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